Privacy policy
Last updated: September 1, 2026
Flora Jewelry operates this website and all related information, content, features, tools, products, and services in order to provide you with a curated shopping experience. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit, use, or make a purchase or other transaction through our website, or otherwise communicate with us.
By accessing or using this website and our related services, you acknowledge that you have read and understand this Privacy Policy and the collection, use, and disclosure of your information as described below.
Personal Information We Collect or Process
The term “personal information” means information that identifies, relates to, describes, or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified so that it cannot reasonably identify you.
Depending on how you interact with our website, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from such information:
Contact details, including your name, address, billing address, shipping address, phone number, and email address.
Financial information, including credit card, debit card, and other payment account information, transaction details, payment method, payment confirmation, and related payment data.
Account information, including your username, password, security questions, preferences, and settings.
Transaction information, including items you view, add to your cart, add to your wishlist, purchase, return, exchange, or cancel, as well as your purchase history.
Communications with us, including information you provide when you contact customer support or otherwise communicate with us.
Device information, including information about your device, browser, network connection, IP address, and other unique identifiers.
Usage information, including information about how and when you interact with or navigate our website.
Sources of Personal Information
We may collect personal information from the following sources:
Directly from you, such as when you create an account, visit or use the website, contact us, or otherwise provide your personal information.
Automatically through the website, including through cookies and similar technologies when you access or use our website.
From our service providers, including companies that help us operate certain functions and process information on our behalf.
From our business partners or other third parties.
How We Use Personal Information
Depending on how you interact with us or which services you use, we may use personal information for the following purposes:
To provide, tailor, and improve our services, including to fulfill orders, process payments, arrange shipping, manage accounts, remember preferences, process returns and exchanges, enable product reviews, and create a more personalized shopping experience.
To market and advertise our products and services, including by sending promotional emails, text messages, or postal mail, and by showing you online advertisements based on your activity on our website or other sites.
To protect security and prevent fraud, including authenticating accounts, securing payments and transactions, detecting and investigating suspicious or malicious activity, and protecting our website and users.
To communicate with you, including responding to inquiries, providing customer support, and maintaining our business relationship with you.
To comply with legal obligations, including responding to lawful requests, enforcing our terms and policies, and protecting our rights, property, users, and business.
Disclosure of Personal Information
We may disclose personal information to third parties in certain circumstances and for legitimate business purposes, including:
To service providers that perform services on our behalf, such as payment processing, IT support, data analytics, customer support, cloud storage, fulfillment, and shipping.
To business and marketing partners to provide advertising and marketing services.
When you request, direct, or consent to such disclosure, including for shipping products or using social media features or login integrations.
To our affiliates or within our corporate group.
In connection with a business transaction, such as a merger, acquisition, reorganization, or bankruptcy, or to comply with applicable legal obligations, enforce our terms, or protect our rights and the rights of others.
Cookies and Similar Technologies
We use cookies and similar technologies to improve your browsing experience, remember your preferences, analyze website traffic, and support marketing and advertising activities. You may be able to control or disable cookies through your browser settings, but if you do so, some features of the website may not function properly.
Third-Party Websites and Links
Our website may contain links to third-party websites or platforms. If you follow a link to a site that we do not control, you should review that site’s privacy policy and terms. We are not responsible for the privacy, security, or content of third-party websites.
Children’s Data
Our website is not intended for children, and we do not knowingly collect personal information from children under the age of majority in their jurisdiction. If you believe a child has provided us with personal information, please contact us using the details below so that we may delete it.
Security and Retention
No security measure is perfect or impenetrable, and we cannot guarantee absolute security. Information you send to us may not be secure while in transit.
We retain personal information for as long as necessary to maintain your account, provide our services, fulfill transactions, comply with legal obligations, resolve disputes, and enforce our agreements and policies.
Your Rights and Choices
Depending on where you live and applicable law, you may have some or all of the following rights regarding your personal information:
The right to access or know the personal information we hold about you.
The right to request deletion of personal information we maintain about you.
The right to request correction of inaccurate personal information.
The right to data portability, meaning the right to receive a copy of your personal information and request that it be transferred to a third party in certain circumstances.
The right to opt out of marketing communications, targeted advertising, or other processing where applicable.
The right to manage your communication preferences, including unsubscribing from promotional emails. Even if you opt out of marketing messages, we may still send you non-promotional communications such as order updates or account notices.
If you are in the UK, the EEA, or another jurisdiction that provides such rights, you may also have the right to object to or restrict certain processing, and to withdraw consent where processing is based on consent.
To exercise any of these rights, please contact us using the details below. We may need to verify your identity before responding to your request.
Complaints and Contact Information
If you have any questions, concerns, or complaints about this Privacy Policy or our privacy practices, or if you would like to exercise any of your rights, please contact us at:
Flora Jewelry
Email: support@florajewelryco.com
Address: Sung Kee Industrial Building, 7/F, Kwai Chung, New Territories, Hong Kong SAR
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational needs. We will post the revised version on this website and update the “Last updated” date when changes are made.